Building Bridges Across Supply Chains

UNIWINS GLOBAL is a trusted partner for audio brands, brand operators, distributors, and innovative startups.
With over 13 years of experience in the audio industry, we help transform product ideas into successful market-ready solutions through product development, manufacturing integration, supply chain management, and quality assurance.
Our expertise spans premium earphones, headphones, speakers, and emerging smart audio technologies. By working closely with qualified manufacturing partners, design teams, and brand owners, we bridge the gap between innovation and commercialization.
Whether supporting an established brand, a licensed brand operator, or a growing startup, UNIWINS GLOBAL is committed to creating long-term value through reliable execution, industry expertise, and strategic partnerships.

Principles That Guide Every Engagement

Integrity

Transparent pricing, honest assessments, and complete visibility into every step of the procurement process.

Global Perspective

We think internationally but act locally, understanding the nuances of each market we operate in.

Performance

We measure ourselves by your outcomes — delivery timelines met, quality standards upheld, costs optimised.

Partnership

We don't see ourselves as vendors. We're an extension of your procurement team, invested in your long-term success.

Compliance

Every transaction adheres to international trade regulations, customs requirements, and industry standards.

Quality First

We never compromise on product quality. Rigorous inspections and continuous supplier monitoring are non-negotiable.

OUR TEAM
  • Lucy Li
    Founder & Managing Director

    With over 23 years of experience across international brands, global consumer electronics companies, logistics, and manufacturing, Lucy specialize in building end-to-end supply chain solutions for audio and consumer electronics products.For more than 13 years, focused on the audio industry, including headphones, earbuds, speakers, and professional audio solutions.

    Through UNIWINS GLOBAL,  work with global clients to transform product ideas into reliable, scalable, and market-ready solutions by integrating design, engineering, manufacturing, and supply chain execution.

    Lucy believe successful partnerships are built on transparency, engineering capability, and long-term value creation.

  • Roy Gan
    Business Strategy & Market Development Advisor

    Roy Gan brings over 22 years of experience in the consumer electronics and audio industry. With a strong background in product development, brand management, international trade, and business operations, he has successfully supported the growth of both established brands and innovative startups.

    His expertise spans audio products, Bluetooth devices, wearables, AI hardware, smart consumer electronics, and robotics. Roy has extensive experience in global market expansion, channel development, crowdfunding campaigns, and international exhibitions including CES, IFA, Hong Kong Electronics Fair, and Canton Fair.

    As a strategic advisor to UNIWINS GLOBAL, Roy helps customers identify market opportunities, develop competitive products, and build sustainable business growth through innovation, industry insight, and strong global partnerships.

  • Anna Zhou
    Sourcing & Project Management Specialist

    Anna has extensive experience in procurement, sourcing, and international business within the consumer electronics industry. Her background includes project purchasing for a leading U.S.-invested manufacturer, strategic sourcing for Middle East enterprises, and sales development in the audio industry. She specializes in supplier management, project coordination, and efficient supply chain solutions.

  • Rong
    Production & Quality Control

    With over 22 years of manufacturing experience, Rong has held leadership roles in production management, quality control, and factory operations. Her expertise in process optimization, quality assurance, and manufacturing execution helps ensure reliable production, consistent product quality, and efficient project delivery for global customers.

Work With Us
Let's Discuss Your Sourcing Needs

Whether you're sourcing your first container or optimising an existing supply chain, our team is ready to help.

Available for businesses in Hong Kong, Malaysia, and the United States.